{"product_id":"phyto-phytocolor-5-7-light-chestnut","title":"Phyto Phytocolor 5.7 Light Chestnut","description":"Permanent color. PHYTO's expert colourists have created the first ammonia-free, permanent hair color with botanical pigments that combines color performance with beautiful hair and a gentle action on the scalp. Enriched with a unique blend of botanical pigments derived from five dye plants, selected for their superior pigmenting properties. Their high concentration in the pigment base – up to 74%, depending on the shade – ensures an intense, natural color with radiant nuanced highlights that acts as a shine booster and does not fade. 100% of grey hair is covered from the first application.","brand":"Phyto","offers":[{"title":"Default Title","offer_id":57034025763161,"sku":"3338221002624","price":12.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/7969\/2377\/files\/3338221002624.jpg?v=1767981379","url":"https:\/\/www.nvspharmacy.co.uk\/products\/phyto-phytocolor-5-7-light-chestnut","provider":"NVS Pharmacy ","version":"1.0","type":"link"}